Seth’s Blog: How to use clichés
(Seth also points us to his secret weapon. — ”I often use the Encyclopedia of Clichés to find clichés that then inspire opposites. It’s a secret weapon and it’s all yours now. Have fun.”)

Seth Godin is bringing awesome people together in over 500 cities around the world for a Linchpin worldwide Meetup.
It’s all happening in one day on June 14th and anyone that reads Seth’s Blog, his books, or wants to make an impact on the universe is invited to host or attend a Linchpin Meetup.
I’ve decided to raise a flag in Brooklyn and am hosting a Meetup at our offices in Williamsburg!
Come find and connect with other members of Seth’s tribe, talk about his ideas, challenge and inspire each other, and help put Brooklyn on the Linchpin worldwide map!
Sign up here:
http://www.meetup.com/Linchpins-are-everywhere-raise-the-flag/770/
“The effective way to use a cliché is to point to it and then do precisely the opposite. Juxtapose the cliché with the unexpected truth of what you have to offer.”
Seth’s Blog: How to use clichés
(Seth also points us to his secret weapon. — ”I often use the Encyclopedia of Clichés to find clichés that then inspire opposites. It’s a secret weapon and it’s all yours now. Have fun.”)
Why would you do anything else.
Overheard at Barnes & Noble today.
Woman: This is disgusting.
Man: What?
Woman: This book, it’s just…not for me.
Me & Frank Stella at the Hirshhorn Museum in DC.
Photo by Austin Thomas
21 million+ views in 72 hours via/ @brittontaylor
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